Factsheet 3: Purchasing unpackaged products - Results of a customer survey

We encounter plastic in many forms and functions in everyday life. Especially in supermarkets, extensive plastic packaging often catches the eye of consumers. However, the desire to shop with less packaging does not always translate into the use of more sustainable products.

In this context, the survey presented in the third factsheet deals with shopping habits when buying unpackaged products. The aim of the survey was to find out to what extent customers accept not using packaging and what potential unpackaged products offer.

The survey was conducted as part of the joint project Innoredux. The project uses a real-lab research approach to develop innovative packaging solutions to avoid or reduce plastic waste along the value chain.

The factsheet is available here for PDF download.